I’m a sucker for treats, but if you can’t find a bite-sized bite to snack on right now, you might want to consider giving a treat a try.
A new survey from snack brand Snack &Co reveals that there’s a lot of demand for treats in Australia.
In fact, the survey of over 1,200 Australian consumers found that a whopping 61 per cent of Australians said they’d be willing to take on a reward to get their hands on some treats.
Of those who said they would consider taking on a meal or snack, 40 per cent said they preferred the option of a gift certificate or a meal voucher, while just 14 per cent opted for a reward card.
But the biggest takeaway for Snack’s CEO and co-founder, Michael Smith, is that people want to know what they can get away with.
“What are the perks of eating a treat?
Why do I care?”””
And if it’s something I can buy with my money, why do I want that?
Why do I care?””
It’s a very simple answer.
You want something you can spend, you want something that’s really convenient, you can keep the treats for yourself, and you can bring them to a party or something you want to party with,” Smith said.
The survey also found that the majority of respondents (59 per cent) would eat a snack if it was cheap and convenient, while 29 per cent would buy a snack to make a meal, while 19 per cent were willing to eat a treat to celebrate a special occasion.
Despite the appeal of eating treats, Smith said that some of his customers didn’t always buy treats to celebrate.
If you want a snack that’s convenient, it’s probably a good idea to ask around. “
I think that’s a real challenge, because it’s so easy to do and I’m sure a lot more people are going to say no than say yes,” Smith told ABC News Breakfast.
If you want a snack that’s convenient, it’s probably a good idea to ask around.
Snack Co-founder Michael Smith says most Australians are happy to take a reward or gift certificate for a meal.